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Privacy Policy

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Assurance Life Group is an online source for people seeking to learn more about their insurance options. Assurance Life Group believes it is important for you to know and understand how our website collects and uses your information, and the steps we take to protect your privacy. Please read this Privacy Policy carefully. Please note that this Privacy Policy only applies to this website. Other websites in the Assurance Life Group network may have different privacy policies. This notice does not apply to information collected offline.

This Privacy Policy does not apply to protected health information (“PHI”) subject to the Health Insurance Portability and Accountability Act of 1996 (“HIPAA”). If any of the information you provide us through our website is combined with your PHI, Assurance Life Group will protect it consistent with obligations under HIPAA.

Our websites, and this Privacy Policy, are intended for users in the United States of America. All information that you submit to us, or that we otherwise collect, will be transferred to and processed in the United States of America.By accessing this website and/or using our service, you agree to abide by and be bound by this Privacy Policy and our Terms of Use.

Information Collected By Assurance Life Group

Assurance Life Group collects information from and about you both directly when you provide such information and automatically as you interact with our website.

Information You Provide

Assurance Life Group collects both personally identifiable and non-personally identifiable information when you use our services or visit our website. By using our services, you are consenting to share your inquiry as well as your personally identifiable and non-personally identifiable information with Assurance Life Group.The personally identifiable information we collect may include, but is not limited to:

  • Name
  • Age
  • Gender
  • Address
  • Email address
  • Phone number
  • IP Address
  • Additional details you submit via our online forms

Assurance Life Group collects this information when you make inquiries through our “Get SmartMatched” or “Compare Insurance Plans” forms or any other similar tools or forms available on our website, complete a transaction, enter a promotion, or sign up to receive communications. Your information may also be collected via other platforms within the Assurance Life Group network.

From time to time, we may invite you to participate in marketing surveys to help improve our products and services. Participation is voluntary, and if you choose to take part, we may ask for general demographic information or feedback. We will use your responses, along with other participant responses, to evaluate and enhance our offerings. Rest assured, your survey responses will remain anonymous and will not be publicly disclosed or linked to you personally.

Information Collected Automatically

When you visit or use our website, Assurance Life Group automatically collects information about your access and use of the website through cookies (discussed below) and other technologies. This includes details about your device, internet connection, operating system, browser type, browsing actions, the resources you access and use on the site, traffic data, and location information.

The information collected automatically may also include your name and email address, or it may be associated with other information we collect through different means or receive from third parties. To help improve our services, we may use third-party analytics tools (such as Google Analytics). For more details on how your data is used with Google Analytics (including information on opting out or managing how your information is shared), please visit Google’s privacy policy.

You have the ability to control your device or browser settings to reject all or specific types of cookies, or to prompt you before accepting cookies from the websites you visit. If you configure your device or browser to reject cookies, some parts of our website may not function properly for you. Please note, depending on your device or browser, it may not be possible to disable all tracking technologies. The “Do Not Track” option on your device or browser may not affect our collection of cookie information for analytic purposes.

The only way to fully opt out of the collection of information via cookies or other tracking technologies is to manually adjust your device or browser settings to delete and disable cookies and other tracking tools. For more information about cookies, beacons, and related technologies, visit allaboutcookies.org

We may allow third-party advertising partners to use cookies and automated technologies to collect information about your activities across different websites and applications when you use our services. These advertising services, such as Google AdWords and AdRoll, may use cookies to identify you and display targeted ads on other websites based on your browsing activity. You can change your browser settings to reject cookies or receive notifications when cookies are set, and you can select the Do Not Track option in your browser. However, we cannot guarantee that third-party ad partners will honor this signal.

How Your Information Is Used

The information we collect about you is used in several ways to enhance your experience with Assurance Life Group. For example, we may:

  • Contact you via phone, email, or mail to respond to your inquiries or provide you with relevant offers related to our products and services.
  • Personalize your experience with our products and services to better suit your needs.
  • Share information we believe may be useful to you, including updates and details about our offerings.
  • Provide customer support to assist with any questions or issues you may have.
  • Allow you to interact with third-party services or products available on or through our website, where applicable.
  • Conduct analytics, including market research, consumer trends, and other analyses.
  • Protect against fraud and criminal activity, claims, and other liabilities.
  • Establish, exercise, or defend our legal rights.
  • Safeguard the rights and property of Assurance Life Group, including the enforcement of agreements or policies related to the use of our website (e.g., our Terms of Use).

Additionally, we may use your information in an aggregated, non-personally identifiable form for research purposes and to make decisions related to sales, marketing, and business strategies.

Service Providers
We may use trusted third-party service providers to perform some of the functions mentioned above. These providers are strictly prohibited from using your information for any other purpose.

Other Uses
We may also use the personal information we collect in other ways that are necessary for conducting our business, as long as such uses are allowed by applicable law. If required by law, we will notify you at the time of collection and obtain your consent for such uses.

Combining and Supplementing Information
To offer a more personalized and consistent experience, we may combine information collected through different methods. We may also supplement the information we collect with data from external sources. For instance, we may use services that help us estimate your general geographic area based on your IP address to better customize our services to your location.

Consent

By visiting this website, agreeing to and accepting this Privacy Policy, and sharing your information with us—whether directly or automatically—you consent to the collection and use of your information by our team. In doing so, you agree to comply with this Privacy Policy, our Terms of Use, and the website’s disclaimer.

You also explicitly consent to receiving communications via live telephone calls, automatic dialing systems, pre-recorded messages, or text messages from Assurance Life Group at the telephone number provided, including your wireless number (if applicable). These communications may include information regarding your health insurance options, including Affordable Care Act Plans, Short-Term Medical Plans, Medical Indemnity Plans, Medicare Supplement Insurance, Medicare Advantage, and/or Medicare Part D. Please note, your consent to receive these communications is not a condition for purchasing any goods or services. Your phone provider may apply additional charges for text messages, and you may revoke your consent at any time in any reasonable manner.

By consenting, you acknowledge that you agree to be contacted by Assurance Life Group, even if your number appears on any state or federal Do Not Call (DNC) or Do Not Email (DNE) list or registry. For more information, you can visit Do Not Call Registry

Collection of Children’s Personal Information

Assurance Life Group is dedicated to protecting the privacy of children and encourages parents and guardians to be actively involved in their children’s online activities. We do not target our services to children under the age of thirteen (13), nor do we knowingly collect personal information from children for the purpose of selling products or services. If you believe we have inadvertently collected personal information from a child under the age of 13, please contact us immediately.

Links to Other Websites

Our website may contain links to other websites or services not owned or controlled by Assurance Life Group. Please be aware that we are not responsible for the privacy policies, terms of use, or practices of third-party websites. We encourage you to review the privacy policies and terms of use for any third-party websites or services you visit.

International Visitors to Our Website

Our website is hosted in the United States of America (“USA”). If you are visiting from outside the USA, please be aware that the laws governing the collection and use of your personal information in your location may differ from those in the USA. By using our website or sharing your personal information with us, you consent to the transfer of your information to the USA, and you agree to be bound by this Privacy Policy and our Terms of Use. You waive, to the fullest extent permitted by law, any rights or protections you may have under the laws of your jurisdiction or any other jurisdiction outside the USA.

Contacting Us

If you have any questions about Assurance Life Group, our website, our services, or this Privacy Policy, please feel free to contact us:

Assurance Life Group
[Insert Address]
[Insert Phone Number]

If your personal information changes, or if you no longer wish to use our services, you may update, delete, or deactivate your information by emailing our Customer Support at [Insert Email] or by contacting us by phone or mail using the contact details above.

Changes to This Policy

Assurance Life Group reserves the right to modify this Privacy Policy at any time, so we encourage you to review it frequently. If we make significant changes, we will notify you via email or through a notice on our homepage. The updated Privacy Policy will always be accessible on our websit